Lord of the Rings Film Festival
Bring a legendary story to life while honoring an established legacy.
Designing promotional and on site assets for a Peter Jackson Lord of the Rings film festival required balancing creativity with audience expectations. With such an iconic franchise, every design decision needed to feel familiar while still offering something fresh.
I started by researching existing promotional materials, identifying visual themes that connected Peter Jackson’s films while avoiding direct imitation. Through concept development, thumbnail exploration, and asset planning, I created a cohesive visual system designed to appeal to both longtime fans and newcomers.
Using Photoshop and a combination of custom graphics, typography, and sourced imagery, I developed a collection of materials that captured the scale, adventure, and atmosphere of Middle-earth while maintaining a unified festival identity.
